About our Labelstock

R&D Organization

R&D Organization Top See all development stories

  • 「貼る」のさらに先へ。
    開発しているのはラベルの未来です

    ラベルで社会はより良い方向に変えられる、私たちはそう信じています。

  • Mono-material labelstocksAchievement of mono-materials with PET containers

    The key to efficient recycling was to use mono-material for the container and to provide ink removal functionality during the washing process.

  • Plastic-alternative labelstocksA big step toward a sustainable society with PLALESS

    A product born from the fusion of water-resistant paper and adhesive technology that meets the demand for plastic-free products

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Our R&D organization

Going further than "sticking".
What we are developing is
the future of labels.

Assistant General Manager, Product Research Dept.

Takuya Tetsumoto

Joined the company in 1999. He worked as a researcher in the development of emulsion-type adhesive. He then worked in the sales department providing technical support to actual customers and launching new environmentally friendly products. He was assigned again to the Research Center in April 2023, where he works as an expert in adhesives.

Proposing the best labelstocks from
an infinite number of combinations

Proposing the best labelstocks from an infinite number of combinations

Our Research Center, where Livasta is developed, is staffed by professionals in each of our core technologies: applied adhesive technologies, surface modification technologies, and special paper and release liner manufacturing technology. These three fields of research and development work together to ensure that we can respond to our customers' needs in the most appropriate and speedy manner.

Livasta's strength lies in its ability to go one step beyond the basic properties of labels, such as sticking and non-peeling, to provide a higher level of value. For example, we have environmentally-conscious materials, labelstocks that can be applied to oily surfaces, and labels that produce a perfect finish no matter who applies them. We take pride in our ability to solve problems, which is second to none, and we offer products that meet the needs of our customers, in both domestic and overseas markets. Our product lineup includes many products certified by UL/CUL, the world's leading safety standards, as well as many products that comply with various laws and standards.

For a sustainable future, Livasta will not only improve the functionality of labels, but also their performance as environmentally friendly materials. We believe that society can be changed for the better with labels.

Solving sticking problems
head-on

Our strength lies in our types of adhesives and the knowledge we have accumulated

Labelstocks consist of three layers: facestock, adhesive, and release liner. Adhesion is the most important factor for the sticking function, but it is not enough to just fix the labeling function in place as a label. In addition to adding functions such as weather resistance, heat resistance, and low-temperature suitability to labels to suit the usage environment, our researchers have continued to meet difficult demands, such as re-applicability after peeling, and labels that do not lift even when applied to curved surfaces. In order to contribute to environmental conservation, we have also developed a new biomass adhesive that utilizes plant-derived raw materials. The researchers are leading Livasta as a whole with their extensive knowledge of adhesives and their passionate spirit of "if it doesn't exist, let's make it."

The "Face" of the label
that holds the information

The facestock controls the visibility of the label.

The greatest mission of a label is to display information. To increase the value of the product. To enhance safety. Labels are applied to all kinds of products. The facestock that displays this important information is, so to speak, the "face" of the label. If the display is compromised, the label has lost its original meaning, no matter how long the adhesive strength lasts. Therefore, in our research on facestocks, we are actively creating new value that cannot be found anywhere else. We are working not only on the types of base material, but also on printing and processing methods, on environmentally friendly materials, and more, to ensure that the display is clear and does not disappear.

The strength behind the scenes
determining label performance

Protect the label's performance until the day it is applied

When consumers pick up a product, most of the time it has labels on it. But one thing that is essential for the label to be applied properly is actually the release liner that is thrown away. The role of the release liner is to properly protect the adhesive, which is the lifeline of the label. In addition, the label has a holding force that prevents the label from peeling off during manufacturing, and release properties that allow the label to be peeled off with optimum force when applied to the product. Along with the balance of these two properties, the release liner chosen will depend on the form in which the label is delivered, whether it is processed or not, and whether it is applied by machine or by hand. It is an area that requires such fine-tuning that other researchers have told us that peeling is the most delicate technique.

SUCCESS STORY

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